Wireless communications and mobile commerce

This book collects holistic perspectives contributed by leading professionals to explore strategic considerations regarding potential opportunities and issues in mobile commerce. These professionals' discussions and contributions focus on providing a comprehensive understanding surrounding busi...

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Bibliographic Details
Corporate Author: IGI Global.
Other Authors: Shi, Nansi, 1953-
Format: Electronic
Language:English
Published: Hershey, Pa. : IGI Global (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA), c2004.
Subjects:
Online Access:View fulltext via EzAccess
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020 # # |a 9781591401858 (ebook) 
020 # # |z 1591401844 (hardcover) 
020 # # |z 9781591401841 (hardcover) 
020 # # |z 9781591402121 (pbk.) 
024 7 # |a 10.4018/978-1-59140-184-1  |2 doi 
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035 # # |a (OCoLC)707611518 
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245 0 0 |a Wireless communications and mobile commerce  |c [edited by] Nansi Si Shi.  |h [electronic resource] / 
260 # # |a Hershey, Pa. :  |b IGI Global (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA),  |c c2004. 
300 # # |a electronic texts (xi, 279 p. : ill.) :  |b digital files. 
504 # # |a Includes bibliographical references. 
505 0 # |a I. Global heterogeneity in the emerging M-commerce landscape / Nikhilesh Dholakia, Ruby Dholakia, Mark Lehrer, Nir Kshetri -- II. Assessing the market potential of network-enabled 3G M-business services / Mats Samuelsson, Nikhilesh Dholakia -- III. Mobile e-commerce and the wireless worldwide web / Mahesh Raisinghani -- IV. Opportunities and limitations in M-commerce / P. Lei, C. Chatwin, R. Young, S. Tong -- V. Understanding emergent M-commerce services by using business network analysis / Tommi Pelkonen, Nikhilesh Dholakia -- VI. Understanding the mobile consumer / Constantinos Coursaris, Khaled Hassanein, Milena Head -- VII. Intelligent product brokering and user preference tracking / Sheng-Uei Guan, Chon Ngoo, Fangming Zhu -- VIII. Directions in wireless telecommunications / John Nugent -- IX. Wireless middleware / Ken MacGregor, Nico de Wet, Bonnie Lam, Nadim Yazdani -- X. Usability issues and limitations of mobile devices / Suliman Al-Hawamdeh. 
506 # # |a Restricted to subscribers or individual electronic text purchasers. 
520 3 # |a This book collects holistic perspectives contributed by leading professionals to explore strategic considerations regarding potential opportunities and issues in mobile commerce. These professionals' discussions and contributions focus on providing a comprehensive understanding surrounding business strategies, models, management paradigms, architectures, infrastructure, strengths and weaknesses. 
530 # # |a Also available in print. 
538 # # |a Mode of access: World Wide Web. 
588 # # |a Title from ebook home page (viewed on July 25, 2010). 
650 # 0 |a Mobile commerce. 
650 # 0 |a Wireless communication systems. 
700 1 # |a Shi, Nansi,  |d 1953- 
710 2 # |a IGI Global. 
856 4 0 |u https://ezaccess.library.uitm.edu.my/login?url=http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-59140-184-1  |z View fulltext via EzAccess