Memes in digital culture /
| Main Author: | |
|---|---|
| Format: | eBook |
| Language: | English |
| Published: |
Cambridge, Massachusetts :
The MIT Press,
[2014]
|
| Series: | MIT Press essential knowledge series.
|
| Subjects: | |
| Online Access: | View fulltext via EzAccess |
Table of Contents:
- Introduction
- A telegraphic biography of a conceptual troublemaker
- When memes go digital
- Defining Internet memes
- Memes versus virals
- Unpacking viral and memetic success
- Meme genres
- May the excessive force be with you: memes as political participation
- When Internet memes go global
- Future directions for Internet meme research.