Knowledge management for process, organizational and marketing innovation : tools and methods /

"This book outlines different tools and technologies that can be applied depending on the type of innovation an organization desires, providing concrete advice on the different types of innovation, situations in which innovation may be useful and the role of knowledge and different tools and te...

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Bibliographic Details
Other Authors: O'Brien, Emma., Clifford, Seamus., Southern, Mark, 1967-
Format: Book
Published: Hershey, PA : Information Science Reference, c2011.
Subjects:
Online Access:View fulltext via EzAccess
LEADER 01483cam a22003137a 4500
001 25635
003 DLC
005 20110128174900.0
008 100614s2011 paua b 001 0 eng
010 # # |a 2010024437 
020 # # |a 9781615208296 (hbk.) 
020 # # |a 9781615208302 (ebook) 
040 # # |a DLC  |c DLC  |d DLC 
042 # # |a pcc 
050 # # |a HD30.2  |b .K636886 2011 
082 # # |a 658.4/038  |2 22 
245 # # |a Knowledge management for process, organizational and marketing innovation :  |b tools and methods /  |c Emma O'Brien, Seamus Clifford, Mark Southern, [editors]. 
260 # # |a Hershey, PA :  |b Information Science Reference,  |c c2011. 
300 # # |a xviii, 287 p. :  |b ill. ;  |c 29 cm. 
504 # # |a Includes bibliographical references and index. 
520 # # |a "This book outlines different tools and technologies that can be applied depending on the type of innovation an organization desires, providing concrete advice on the different types of innovation, situations in which innovation may be useful and the role of knowledge and different tools and technologies to support it"--Provided by publisher. 
650 # # |a Knowledge management. 
650 # # |a Diffusion of innovations. 
650 # # |a New products. 
700 # # |a O'Brien, Emma. 
700 # # |a Clifford, Seamus. 
700 # # |a Southern, Mark,  |d 1967- 
856 4 0 |u https://ezaccess.library.uitm.edu.my/login?url=http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-61520-829-6  |z View fulltext via EzAccess