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01483cam a22003137a 4500 |
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25635 |
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DLC |
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20110128174900.0 |
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100614s2011 paua b 001 0 eng |
010 |
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|a 2010024437
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020 |
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|a 9781615208296 (hbk.)
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020 |
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|a 9781615208302 (ebook)
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040 |
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|a DLC
|c DLC
|d DLC
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042 |
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|a pcc
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050 |
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|a HD30.2
|b .K636886 2011
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082 |
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|a 658.4/038
|2 22
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245 |
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|a Knowledge management for process, organizational and marketing innovation :
|b tools and methods /
|c Emma O'Brien, Seamus Clifford, Mark Southern, [editors].
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260 |
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|a Hershey, PA :
|b Information Science Reference,
|c c2011.
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300 |
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|a xviii, 287 p. :
|b ill. ;
|c 29 cm.
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504 |
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|a Includes bibliographical references and index.
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520 |
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|a "This book outlines different tools and technologies that can be applied depending on the type of innovation an organization desires, providing concrete advice on the different types of innovation, situations in which innovation may be useful and the role of knowledge and different tools and technologies to support it"--Provided by publisher.
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650 |
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|a Knowledge management.
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650 |
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|a Diffusion of innovations.
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650 |
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|a New products.
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700 |
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|a O'Brien, Emma.
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700 |
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|a Clifford, Seamus.
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700 |
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|a Southern, Mark,
|d 1967-
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856 |
4 |
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|u https://ezaccess.library.uitm.edu.my/login?url=http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-61520-829-6
|z View fulltext via EzAccess
|