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| LEADER |
00672na a2200145 a 4500 |
| 001 |
25046 |
| 005 |
201631292843 |
| 020 |
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|a 9781609606008 (eBook)
|
| 100 |
1 |
# |
|a Purnendu Tripathi
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| 245 |
# |
# |
|a Cases on Innovations in Educational Marketing: Transnational and Technological Strategies
|h [electronic resources]
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| 260 |
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|a Hershey, PA
|b : Business Science Reference,
|c ♭2011.
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| 300 |
# |
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|a 1 online resource (xxi, 369 pages)
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| 650 |
# |
0 |
|a Education, Higher
|x Marketing
|x Cross-cultural studies.
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| 700 |
1 |
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|a ;Siran Mukerji
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| 856 |
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|u https://ezaccess.library.uitm.edu.my/login?url=http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-60960-599-5
|z View fulltext via EzAccess
|