Cross-cultural research methods

• Main Author: Ember, Carol R.
• Other Authors: Ember, Melvin.
• Format: Electronic
• Language: English
• Published: Lanham : Altamira Press, 2009.
• Edition: 2nd ed.
• Subjects: Cross-cultural studies.; SOCIAL SCIENCE > Cultural. > Anthropology; POLITICAL SCIENCE > Cultural Policy. > Public Policy; SOCIAL SCIENCE > Popular Culture.; Electronic books.
• Online Access: View fulltext via EzAccess; MyiLibrary

Without ethnography, cross-cultural comparison would not be possible. But without cross-cultural comparison, we would know nothing of what may be universal or variable across human cultures, or why variation exists. Cross-Cultural Research Methods is an introductory teaching tool that shows students...

Table of Contents:

• The logic of cross-cultural research
• The research question
• Theories and hypotheses
• The art of measurement
• Minimizing error
• Sampling
• Coding data
• The basics of statistical analysis
• Reliability
• Introducing multivariate analysis
• Summing up.