Food supply networks : trust and e-business /

• Other Authors: Fritz, Melanie, (Editor), Schiefer, Gerhard W., (Editor), Canavari, Maurizio, 1964- (Editor)
• Format: eBook
• Language: English
• Published: Wallingford, Oxfordshire, UK : CABI, 2016.
• Subjects: Food supply > Case studies. > Europe; Electronic commerce > Case studies. > Europe; Trust > Case studies. > Europe; Information and Documentation.; Agricultural Economics.; Food Economics, (New March 2000); Marketing and Distribution.; Meat Produce.; Crop Produce.; Communication and Mass Media.; Social Psychology and Social Anthropology, (New March 2000); Attitudes.; Cereals.; Cultural differentiation.; E-commerce.; Food marketing.; Fruit.; Information technology.; Marketing channels.; Meat.; Olive oil.; Telecommunications.; Vegetables.
• Online Access: View fulltext via EzAccess
• Physical Description: 1 online resource (xv, 196 pages) : illustrations, charts; Also available in print format.
• Bibliography: Includes bibliographical references and index.
• Access: Access limited to subscribing institution.

This book bridges the gap between innovative ICT potentials for cost-efficient processes in the European food chain and trust between companies in the food chain. Using case studies from European countries, chapters discuss trust-building methods for food networks in an e-business environment. Key issues include the influence of cultural disparity and cross-border transactions upon major product groups such as meat, cereals, olive oil, and fresh fruit and vegetables. The book has eight chapters, in addition to an introduction and a conclusion.