Creating experience value in tourism /
This book attempts to outline value creation in tourist experiences, theoretically and practically, in order to obtain new understandings and models to help identify how value creation is changing within the tourism industry and demonstrate ways in which both tourists and settings can proactively ta...
| Format: | eBook |
|---|---|
| Language: | English |
| Published: |
Wallingford, Oxfordshire, UK :
CABI,
2014.
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| Subjects: | |
| Online Access: | View fulltext via EzAccess |