Muhammad Ali the making of an icon /
A look at the commercial intrigue that surrounds Muhammad Ali in and out of the ring.
Main Author: | |
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Format: | Electronic |
Language: | English |
Published: |
Philadelphia :
Temple University Press,
2009.
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Series: | Sporting (Philadelphia, Pa.)
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Subjects: | |
Online Access: | View fulltext via EzAccess MyiLibrary |
Table of Contents:
- Louisville's favorite son : the professional debut
- Choosing management : the courtship of Cassius Clay
- The early bouts, 1961-1962
- Clay vs. Moore : the seminal text
- The most hated man in boxing? The early bouts, 1963
- Damage control through moral authority : the Louisville Sponsoring Group's specialty
- The relationship between Cassius Clay and Louisville Sponsoring Group : a summary
- The commercial elements of Clay-Liston I
- Main Bout, Inc. : how commerce affects culture
- Carving out moral authority: Ali's race man phase
- Forty years of Ali : the making of an icon
- The legacy of Ali's exile and the Nation of Islam
- The prodigal son returns
- King of the world : the consequences of monarchy
- Death of a salesman
- Lonnie Ali : the savior
- Thomas Hauser : the literary rehabilitation of Ali's legend
- Olympic torch : from literature to television
- Beyond moral authority : the apotheosis of Muhammad Ali
- Culture meets commerce : the Muhammad Ali center, naming rights, and the price of moral authority
- The backlash : exploring contradictory meanings of Ali.