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|a 9783790823677
|9 978-3-7908-2367-7
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|a 10.1007/978-3-7908-2367-7
|2 doi
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|a Kemper, Andreas.
|e author.
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|a Valuation of Network Effects in Software Markets
|b A Complex Networks Approach /
|c by Andreas Kemper.
|h [electronic resource] :
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|a Heidelberg :
|b Physica-Verlag HD,
|c 2010.
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|a XVII, 309 p.
|b online resource.
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|a text
|b txt
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|b PDF
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|a Contributions to Management Science,
|x 1431-1941
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|a Part I: Introduction -- Part II: Valuation in Modern Software Markets -- Part III: Modeling Network Effects in Software Markets -- Part IV: Modeling Customer Networks from a Complex Networks Perspective -- Part V: Summary, Implications, Limitations, and Outlook.
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|a The customer base is an important value driver of software companies and a reliable prediction of its development is fundamental for investment decisions. A particularity in software markets is that an individual s purchasing decision is often influenced by other users choices. Although such customer network effects are evident, their quantitative assessment remain elusive with conventional approaches. This book contributes to closing this gap by developing methods for measuring network effects and their implications for valuation in software markets. Based on the theory of complex networks the book reveals that such diffusion processes highly depend on structural properties of customer networks. Moreover, it depicts that such insights are contributions to improve the quality of valuations in software markets. But the implications of this research also comprise social and political aspects as they can be applied in order to prevent corporate failures in all network effect markets.
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|a Economics.
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|a Finance.
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|a Banks and banking.
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|a Economics/Management Science.
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|a Finance /Banking.
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|a Operations Research/Decision Theory.
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|a Statistical Physics, Dynamical Systems and Complexity.
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|a Quantitative Finance.
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|a Financial Economics.
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|a SpringerLink (Online service)
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|t Springer eBooks
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|i Printed edition:
|z 9783790823660
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|a Contributions to Management Science,
|x 1431-1941
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|u https://ezaccess.library.uitm.edu.my/login?url=http://dx.doi.org/10.1007/978-3-7908-2367-7
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|a ZDB-2-SBE
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|a Business and Economics (Springer-11643)
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