Trout, J., & Rivkin, S. (2008). Differentiate or die: Survival in our era of killer competition (2nd ed.). Hoboken, N.J.: John Wiley & Sons.
Chicago Style CitationTrout, Jack., and Steve Rivkin. Differentiate or Die: Survival in Our Era of Killer Competition. 2nd ed. Hoboken, N.J.: John Wiley & Sons, 2008.
MLA CitationTrout, Jack., and Steve Rivkin. Differentiate or Die: Survival in Our Era of Killer Competition. 2nd ed. Hoboken, N.J.: John Wiley & Sons, 2008.
Warning: These citations may not always be 100% accurate.