Loch, C., & Kavadias, S. (2008). Handbook of new product development management. Amsterdam ; Boston: Elsevier/Butterworth-Heinemann.
Chicago Style CitationLoch, C., and Stylianos Kavadias. Handbook of New Product Development Management. Amsterdam ; Boston: Elsevier/Butterworth-Heinemann, 2008.
MLA CitationLoch, C., and Stylianos Kavadias. Handbook of New Product Development Management. Amsterdam ; Boston: Elsevier/Butterworth-Heinemann, 2008.
Warning: These citations may not always be 100% accurate.